Designing a convenient and functional business website doesn’t have to be a chore. The best business websites are not content-heavy and instead highlight products and services clearly while outlining how they solve a customer’s pain points. The need to fill the page with words and ideas is very tempting, but avoid this at all costs. […]
Easy ways to source and flesh out news stories for introverted writers
There’s nothing more rewarding than digging into a story — finding experts to weigh in, researching, presenting facts in a new light — but for introverts, this usually means reaching out to sources and practically cold calling, which we all know is their absolute least favourite thing to do. As an introverted news and media writer, […]
Smart web-based solutions to propel your small business forward
*This article was written by Anya Willis from Fit Kids. If you are interested in having your writing hosted on A Modern Mom’s Life, please read the guidelines for guest posts.* In today’s digital age, small businesses face both unprecedented challenges and remarkable opportunities. The importance of building a strong online presence cannot be overlooked. Web-based projects […]
You’ve hired a content writer – now what?
Congratulations – you’re well on the way to better search rankings and more visitors to your website! But just because you hired someone to create excellent content doesn’t mean your work is done. I talk a lot about supporting business owners with content so they can get back to the business of running their business. […]
How to create valuable content and find customers online
Selling yourself as an expert in your field, whether it’s providing a much-needed service, or curating a collection of products to offer shoppers, is the absolute best way to convince shoppers to buy. Customers need to know you provide value through your offerings, and that you have the expertise to support them through the process […]