Kingston and area news, content creation tips, and some personal posts:
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Ahead of Earth Day 2022, Dairy Farmers of Canada is inviting Canadians to contribute to tree-planting projects across the nation. Dairy Farmers of Canada (DFC) launched an exciting new campaign entitled ‘All for Earth Day’ highlighting the steps dairy farmers are taking…
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You’ve hired a content writer – now what?
Congratulations – you’re well on the way to better search rankings and more visitors to your website! But just because you hired someone to create excellent content doesn’t mean your work is done. I talk a lot about supporting business…
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Canada’s ‘Role Model Barbie’ is tech entrepreneur Melissa Sariffodeen
In honour of International Women’s Day, Barbie is partnering with entrepreneurs and role models to inspire the next generation of leaders and dreamers. International Women’s Day (IWD), which falls on March 8 each year, is a global day celebrating the…
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Canada ranks second ‘Most Thoughtful’ country in the world
Today, amidst the onslaught of invasion news, a positive piece landed in my inbox: Canada ranked as the second most thoughtful country in the world, according to a study by MyPostcard.com. Canada falls just behind the Netherlands in the ‘most…
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How to create valuable content and find customers online
Selling yourself as an expert in your field, whether it’s providing a much-needed service, or curating a collection of products to offer shoppers, is the absolute best way to convince shoppers to buy. Customers need to know you provide value…
